• Lucky Luke

9 Free Data Studio Templates

Want to tell great stories about the digital performance of your business? You can use these 9 free Data Studio templates in order to automate your reporting and get actionable insights about your overall digital activity.



1) KPI Summary Dashboard


Original Post | Data Source: Google Analytics, Google Ads, Search Console


You can gain a holistic view of your business, from the digital overview & main sales KPIs to content analysis. It is a very nice dashboard that includes 10 different slides, emphasizing on the performance of your default marketing channels (organic, paid, social, referral).


Data Studio Template URL


2) Enhanced E-Commerce Funnel Template


Original Post | Data Source: Google Analytics


This template shows the Shopping Behavior Funnel as appears in the ecommerce section of Google Analytics. By using it you can find the abandonment and continue rates per step of the booking funnel and identify customer behaviors in the buying process.


Data Studio Template URL


3) Sales & Shopping Behavior Dashboard


Data Source: Google Analytics


You can pull detailed insights for sales trend and users’ experience from product view to the transaction, combining multiple filters (channel, device, geography and user type). In addition it reports the most popular brands and best selling products.


Data Studio Template URL


4) User Experience Dashboard


Original Post | Data Source: Google Analytics


This dashboard presents some behavior metrics and helps you to discover and analyze user pain points when it comes to UX. By drilling down you can identify actions that might solve user experience issues.

Data Studio Template URL


5) Site Speed Performance


Original Post | Data Source: Google Analytics


You can get useful insights about your website speed performance combined with different dimensions such as device, operating system, browser, date & time, location and visit type. Also it displays your high (less than 3 sec) and low (more than 7 sec) performing pages in terms of page load time.


Data Studio Template URL



6) The Next Ad's Facebook Campaign Dashboard


Data Source: Facebook Ads (via Supermetrics)


You can use this dashboard in order to track the data of your Facebook Campaigns in one place. It shows the ad activity based on your objectives and campaign names.


Data Studio Template URL


7) Aro’s Data Studio Dashboard


Original Post | Data Source: Google Analytics, Google Ads, Facebook, Search Console


This dashboard allows you to analyze 4 different data sources. You can pull useful insights from your paid ad activity by segmenting your data per channel, location and age group.


Data Studio Template URL


8) Google Search Console Performance Dashboard


Original Post | Data Source: Search Console


You can analyze post click data on search results and find user patterns on Google. This dashboard points out the issues that you might have with your most important queries over the time. It also reports what landing pages (along with specific keywords) drive the majority of your organic traffic.


Tip: If you want to drill down your queries by brand / non brand, you can check this post.


Data Studio Template URL


9) Multichannel Attribution Dashboard


Original Post | Data Source: Google Ads, Facebook Ads, LinkedIn Ads, Bing Ads, Google Analytics


A single page dashboard showing the paid and non-paid media performance. It provides top-level data such as spend and CPA of your channels, so you can better understand their contribution to your marketing goals.


Data Studio Template URL



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